UK Consumers say brands should be sending more COVID-19 related emails Published June 8, 20205 mins read However, the view is heavily polarised by geography, age and gender as represented in the infographic. Many brands have dialled down their communications via email.

-43% men are missing these absent emails, compared to 18% of females.

-23% 18-24 year olds want more COVID-19 related emails, compared to only 9% of 35-44 year olds

However, of the millennials, a huge 38% in Scotland want more COVID-19 emails compared with 14% in England.

Men were more likely to want to be updated more frequently by brands at 16.5% compared with women at 4.5%

Look at the infographic for more details and information about the breakdown.


Source: emailexpert

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