When launching a new product, there’s a lot to think about – what’s your target audience, where and how to sell it, and how to attract the customers? Labels play a big role in acquiring new customers, especially when you are new on the market.

Although you should think about visual presentation of the product, like shape, color, and logo, there are other things to consider, as well. Displaying important information is one of them. Label requirements differ depending the geographic area. There are both required and optional information depending on where you sell your product.

Check out the infographic and learn about basic label requirements for U.S. and EU. Find out about the common symbols seen on cosmetic labels, and what is their meaning.



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